Business Coaching & Launch Strategy

That Fits Your Brand & Lifestyle Like Your Favourite Pair of Yoga Pants

for LADIES who mean biz


Let me guess...

Your product? You nailed the idea.

Your biz name? You had that picked out months ago.

The logo? Ready to go.

You even created an Instagram account and set the profile picture. You were feeling more ready than ever to get this party started!

Until you realized…

Wait...what should I actually be posting?

Who should I be following?

Am I supposed to be showing my face? Or is it better to stay hidden??

How the heck am I supposed to turn this product into a profit machine??? What’s supposed to come next?!


Hey! I’m Kate McDonald 

I help women turn impactful products into lifelong PROFITS using social media & organic marketing (that means no ads, ladies!) that doesn’t feel sleazy.

My entrepreneurial journey began in 2015 when I was simply looking for a creative outlet in the few hours a day I got to myself while raising young kids. Always being creative, I started making things for babies.

They were instantly a hit with friends and family. But soon enough, I was hearing from friends of friends, friends of friends of friends, and all that and then some! That’s how my very first business, Logan & Alice began.

Within two years, I had turned that “little” side hustle into a six-figure business all while playing super mum AND working a traditional 9-5.

Though I was still working full-time my job, I was totally hooked on starting and growing businesses online. I wanted to try and see if I could do it all again.


And I did.

Over the next few years, I built three more online brands from scratch and grew each to six figures & beyond (check em’ out below). And I had so much fun each and every time.

Now, my focus is on helping other ladies like YOU do the same. 

Creating a six-figure business that fits into your busy lifestyle and still gives you space to breathe (AKA no stress and overwhelm!) is possible. All it takes is the right roadmap, some fit-for-your-life strategy, and a lot of laughter and fun.

Ready to get started on your journey to six-figures and beyond? Let’s chat!


Been there, launched that!

  • 2015: Logan & Alice—Silicone Baby Teethers
  • 2017: The Trainers Pouch - Silicone dog treat pouch
  • 2019: TATE online —Online dog training courses & membership  
  • 2019: The Meant to Biz brand—Launch strategy &  business coaching
  • 2020: Louka Swim - Teen Swimwear range

The right launching strategy is like yoga pants.

Supportive but with enough flexibility to breathe and dance.

Ready to find your perfect pair of yoga pants?

Book a free 15-minute consult call to get started!